Words that make all the difference

Player Created Content: Resurrecting and old discussion. It’s been said that gamification is dead. Is it true? It’s pretty apparent that just making a leader board or giving nicely designed badges to your users is not going to engage them in meaningful ways. But I believe the principles of behavioral psychology behind this research is still very valid. The question is what is the carrot and what is the stick? Check out this blast from the past video from Amy Jo Kim.